The world of MicroSaaS is buzzing with potential—but it all starts with finding the right problem to solve. Before you build anything, you need to uncover a golden opportunity hiding in a niche market.

Why? Because focusing on small, specific markets can give you a major edge: less competition, more loyal customers, and faster, more agile development.

In this chapter, you’ll learn how to spot profitable problems worth solving, validate them with real market data, and lay the groundwork for a MicroSaaS business that can deliver consistent, scalable income.

What You’ll Learn in This Chapter:

Why niche markets are the sweet spot for MicroSaaS success
How to uncover real customer problems through community listening and research
How to evaluate existing solutions and identify gaps you can fill
How to validate your ideas with real market data and customer feedback
Simple techniques to test your ideas before you build
How to estimate market size and assess whether your idea is financially viable
Why serving a specific group exceptionally well is the key to long-term success

By the end of this chapter, you’ll have a clear, practical process for discovering your next MicroSaaS opportunity—the kind that can turn into a lean, profitable business without chasing the masses.